HEETS and IQOS welcome you to an extraordinary journey into a totally new experience of tobacco taste and flavor. Satisfying, superior and sensory in every way. With a range of choices encompassing classic tobacco blends, fresh new options for lovers of menthol tobacco and an exciting array of surprising new aromatic flavors, IQOS and HEETS invite you to come and discover Your Perfect Flavor.
- SIENNA CAPS
Aroma refers to the particular smells we can
sense in HEETS flavors. They can be subtle or
more intense. We’re experiencing these from
the instant we open the pack to the moment
we inhale and exhale the vapor.
What is body? Think of the difference between a mug
of hot chocolate and a cup of green tea. It’s the sensations
and overall fullness or “mouth presence” we experience
and enjoy in any given HEETS blend. It can be anything
from light, subtle and delicate to rich, powerful and strong.
Intensity is the overall taste experience, where
aroma and body combine together and deliver
a different degree of sensation allowing us to
categorize tastes ranging from rich, balanced
and refined, through to fresh and aromatic.
RICH & WARM
Deep, rich and intense, Bronze Label HEETS deliver a full and satisfying tobacco taste sensation infused with cocoa and dry fruit aroma notes.
HEETS Bronze Label has a flavor of tobacco blend with cocoa and dry fruit.
BALANCED & WOODY
Smooth and flavorful, Sienna Label HEETS deliver a balanced, well-rounded tobacco taste with a delightfully woody aroma and subtle light tea aroma notes
HEETS Sienna Label has a woody flavor of toasted tobacco blend with tea
BALANCED & ROASTED
Smooth and subtly flavorful, Amber Label HEETS deliver a beautifully balanced tobacco taste sensation defined by pleasingly woody and light nutty top notes
HEETS Amber Label has woody flavor of toasted tobacco blend with nut
MILD & ZESTY
Smooth, refined with a subtle citrusy taste, Yellow Label HEETS deliver a sophisticated, beautifully balanced tobacco taste enhanced with light herbal notes
HEETS Yellow Label has a zesty flavor of tobacco blend
RICH & FRESH
Roasted tobacco mixture with a delicate woody flavor of toasted tobacco blend with tea. With one click, the taste changes to a cool menthol.
WOODY & MENTHOL
RICH & FRESH
REFRESHING & COOLING TASTE
Fresh and delectable taste - Turquoise Label HEETS delight with a crisp and subtle zesty hint for a thoroughly stimulating and refined tobacco experience
HEETS Turquoise Label has a zesty flavor of toasted tobacco blend with menthol
DEEP & COOLING
Refreshingly intense, Blue Label HEETS deliver a full and satisfying tobacco taste sensation infused with a powerfully cooling peppermint and creamy vanilla aroma notes.
HEETS Blue Label has a flavor of toasted tobacco blend with peppermint and vanilla.
ZESTY & FRESH
Tobacco sticks Willow delivers crisp menthol cooling sensations colliding with citrus and the aroma of spicy herbs.
ENJOY THE FINEST TOBACCO
To guarantee maximum taste and flavor, the superior quality tobaccos selected for HEETS are subject to rigorous checking procedure that takes up to 12 months. The tobaccos are traced to farm level, and a series of comprehensive checks and controls are implemented throughout, from seeding to manufacture, to maintain the highest standards of leaf quality. Only the tobaccos which have passed every step of this process are deemed to be of a sufficiently high standard to be turned into HEETS.
HEETS Design and Technology Innovations for Tobacco Enjoyment
Ultra-compact and precisely designed, HEETS consistently delivery tobacco taste, satisfaction and pleasure when heated with your IQOS device. An ingenious combination of parts and clever construction means IQOS emits on average 95% lower levels of harmful chemicals compared to cigarettes.*
Important information: It does not necessarily equal a 95% reduction in risk. IQOS is not risk-free.
*Compared to the smoke of a reference cigarette
TOBACCO STICKS USED WITH IQOS CONTAIN NICOTINE, WHICH IS ADDICTIVE. THEREFORE USING IQOS IS NOT RISK FREE. THE BEST CHOICE FOR CONSUMERS CONCERNED ABOUT THEIR HEALTH IS TO QUIT TOBACCO USE ALTOGETHER